{"id":16681,"date":"2022-04-08T09:38:23","date_gmt":"2022-04-08T07:38:23","guid":{"rendered":"https:\/\/www.celum.com\/de\/?post_type=event&#038;p=16681"},"modified":"2022-04-29T11:24:29","modified_gmt":"2022-04-29T09:24:29","slug":"metaverse-nft-neue-maerkte","status":"publish","type":"event","link":"https:\/\/www.celum.com\/de\/event\/metaverse-nft-neue-maerkte\/","title":{"rendered":"Metaverse &#038; NFTs: Die Eroberung neuer M\u00e4rkte"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16681\" class=\"elementor elementor-16681\" data-elementor-post-type=\"event\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46312e48 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"46312e48\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79768ddc\" data-id=\"79768ddc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64c9ade5 elementor-widget elementor-widget-breadcrumbs\" data-id=\"64c9ade5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f9bdf07 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"5f9bdf07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Metaverse &#038; NFTs: Die Eroberung neuer M\u00e4rkte<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10096698 elementor-widget elementor-widget-text-editor\" data-id=\"10096698\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die neue Online-Reihe von CELUM bietet monatlich Expertenwissen aus verschiedenen Fachgebieten. In der aktuellen Ausgabe mit Helge Ruff von OneTwoSocial und Markus Wiesenhofer von der \u00d6sterreichischen Galerie Belvedere werfen wir einen Blick auf Metaverse und NFTs und ihre Rolle bei der Eroberung neuer M\u00e4rkte.<\/p><p>Wir gehen \u00fcber theoretische Erkl\u00e4rungen dieser neuen Trends hinaus und zeigen anhand von interessanten Kampagnen wie der virtuellen Kaufland-Insel &#8222;Kaufisland&#8220; und der &#8222;digitalen Liebeserkl\u00e4rung&#8220; in Form eines digitalen St\u00fccks von Gustav Klimts &#8222;Der Kuss&#8220; als NFTs, was in diesem Bereich bereits passiert und wohin die Reise noch geht.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68897b68 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68897b68\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a841633\" data-id=\"2a841633\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3050fd6c elementor-widget elementor-widget-heading\" data-id=\"3050fd6c\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"aufzeichnung\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DIE AUFZEICHNUNG ANSEHEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2981f00a elementor-widget elementor-widget-video\" data-id=\"2981f00a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/1_EsCeEpvts&quot;,&quot;yt_privacy&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62d7f214 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62d7f214\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20172c3e\" data-id=\"20172c3e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38d477c4 elementor-widget elementor-widget-heading\" data-id=\"38d477c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sprecher<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4b6b7ede elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b6b7ede\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-10da43e9\" data-id=\"10da43e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26e28a elementor-widget elementor-widget-heading\" data-id=\"26e28a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Helge Ruff<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52e689e9 elementor-widget elementor-widget-text-editor\" data-id=\"52e689e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Helge Ruff ist Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer der Agentur f\u00fcr digitale Markenkommunikation\u00a0<a href=\"https:\/\/www.1-2-social.de\/\" target=\"_blank\" rel=\"noopener\">OneTwoSocial<\/a>\u00a0aus M\u00fcnchen. Im Bereich Social Media ist Helge Ruff zu Hause und nutzt diese Form der Kommunikation f\u00fcr Unternehmen bereits seit dem Facebook die Unternehmensseiten eingef\u00fchrt hat. Zudem tritt er als Speaker auf Konferenzen wie der Allfacebook Conference oder DMEXCO in Erscheinung. An der Universit\u00e4t Mannheim studierte er Betriebswirtschaftslehre mit Schwerpunkt Marketing, Produktion und Physik.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3198ed02\" data-id=\"3198ed02\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33ae4dbd elementor-widget-mobile__width-auto elementor-widget elementor-widget-image\" data-id=\"33ae4dbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Helge-Ruff_CEO-OneTwoSocial_800x800px.jpg\" class=\"attachment-large size-large wp-image-16738\" alt=\"Helge Ruff - OneTwoSocial\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Helge-Ruff_CEO-OneTwoSocial_800x800px.jpg 800w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Helge-Ruff_CEO-OneTwoSocial_800x800px-300x300.jpg 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Helge-Ruff_CEO-OneTwoSocial_800x800px-150x150.jpg 150w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Helge-Ruff_CEO-OneTwoSocial_800x800px-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-52c7f69f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"52c7f69f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3ceea8af\" data-id=\"3ceea8af\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2aa18222 elementor-widget-mobile__width-auto elementor-widget elementor-widget-image\" data-id=\"2aa18222\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"360\" height=\"360\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/04\/Markus-Wiesenhofer-Belvedere.jpg\" class=\"attachment-large size-large wp-image-16790\" alt=\"\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/04\/Markus-Wiesenhofer-Belvedere.jpg 360w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/04\/Markus-Wiesenhofer-Belvedere-300x300.jpg 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/04\/Markus-Wiesenhofer-Belvedere-150x150.jpg 150w\" sizes=\"(max-width: 360px) 100vw, 360px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-31a0bec3\" data-id=\"31a0bec3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-734eff11 elementor-widget elementor-widget-heading\" data-id=\"734eff11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Markus Wiesenhofer<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35193807 elementor-widget elementor-widget-text-editor\" data-id=\"35193807\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Markus Wiesenhofer ist Stv. Leiter Kommunikation &amp; Marketing der <a href=\"https:\/\/www.belvedere.at\/nft\" target=\"_blank\" rel=\"noopener\">\u00d6sterreichischen Galerie Belvedere<\/a> und Projektkoordinator f\u00fcr das <a href=\"https:\/\/thekiss.art\/\" target=\"_blank\" rel=\"noopener\">The Kiss NFT<\/a> Projekt. Er verf\u00fcgt \u00fcber langj\u00e4hrige Erfahrung im Kulturmarketing und -tourismus und ist Lektor an verschiedenen Hochschulen in \u00d6sterreich.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-cd85a40 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd85a40\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ee6880b\" data-id=\"ee6880b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e83b119 elementor-widget elementor-widget-heading\" data-id=\"e83b119\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Fabian Greiler<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27397c4 elementor-widget elementor-widget-text-editor\" data-id=\"27397c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW82102124 BCX9\" lang=\"DE-AT\" xml:lang=\"DE-AT\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW82102124 BCX9\">Fabian Greiler verantwortet als Chief Marketing Officer die Wachstumsstrategien im Marketing bei CELUM. Dabei kann er auf seinen Erfahrungsschatz im Digitalmarketing, PR und Journalismus zur\u00fcckgreifen.\u00a0<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dd9cf82\" data-id=\"dd9cf82\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b0bffa9 elementor-widget-mobile__width-auto elementor-widget elementor-widget-image\" data-id=\"b0bffa9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Fabian-Greiler.jpg\" class=\"attachment-large size-large wp-image-16739\" alt=\"\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Fabian-Greiler.jpg 800w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Fabian-Greiler-300x300.jpg 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Fabian-Greiler-150x150.jpg 150w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/Fabian-Greiler-768x768.jpg 768w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/elementor\/thumbs\/Fabian-Greiler-pmmvgtreb5wlfy6lzgcegupy3npkkl7uhrt3zhtbxc.jpg 272w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-337ad810 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"337ad810\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1244d9a8\" data-id=\"1244d9a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5021ec47 elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"5021ec47\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2021\/01\/polygon-2-1.svg\" class=\"attachment-large size-large wp-image-133\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51ccdd00 elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"51ccdd00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2021\/01\/polygon-2-1.svg\" class=\"attachment-large size-large wp-image-133\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-582c89a6 elementor-widget elementor-widget-heading\" data-id=\"582c89a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Metaverse &amp; NFTs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da02b31 elementor-widget elementor-widget-text-editor\" data-id=\"da02b31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Warum entscheidet sich ein Museum, ein weltber\u00fchmtes Gem\u00e4lde in 10.000 digitale St\u00fccke zu terteilen und diese dann als NFTs zu verkaufen? Wieso ist die ber\u00fchmteste Darstellung eines Liebespaares nun in einer limitierten Anzahl von digitalen Ausschnitten in der digitalen Welt erh\u00e4ltlich?\u00a0<br \/>Warum geht eine gro\u00dfe deutsche Supermarktkette den mutigen Schritt in ein online Game und investiert dort in eine digitale Insel?<\/p><p>Wir besch\u00e4ftigen uns in diesem Talk mit der Bedeutung von Metaverse und NFTs auf die Erschlie\u00dfung neuer M\u00e4rkte<span style=\"background-color: var( --e-global-color-319bcea ); color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f358425 elementor-widget elementor-widget-text-editor\" data-id=\"f358425\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Neue M\u00e4rkte?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16fffde elementor-widget elementor-widget-text-editor\" data-id=\"16fffde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"background-color: var( --e-global-color-319bcea ); color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">Ja, denn \u201eMetaverse\u201c ist der \u00dcberbegriff f\u00fcr <strong>digitale Erlebniswelten, die den Menschen eine neue M\u00f6glichkeit der sozialen Interaktion bieten.<\/strong> Es handelt sich hier allerdings nicht um eine einzigartige dreidimensionale Umgebung, sondern vielmehr um eine Reihe dreidimensionaler Welten, die nebeneinander koexistieren, permanent. Diese Welten kann jeder \u00fcber das Internet betreten und darin (inter-)agieren.<\/span><\/p><p>Diese \u201eMetaversen\u201c sind also nicht nur digitale Welten sondern auch \u201eneue M\u00e4rkte\u201c, denn wo es menschliche Interaktion gibt, gibt es auch Handel. Firmen und Brands wie Dolce &amp; Gabbana, Microsoft, Adidas oder H&amp;M kn\u00fcpfen gro\u00dfe Erwartungen an diese neuen, digitalen M\u00e4rkte, in denen es v\u00f6llig neue Einkommensstr\u00f6me geben wird. Und auch die Kunstwelt folgt dem Trend, denn NFTs sind sehr oft selbst Kunstwerke \u2013 oder Teile davon.<\/p><p><strong>Wir freuen uns auf einen spannenden Talk mit\u00a0 Markus Wiesenhofer und Helge Ruff und auf Antworten zu Fragen wie:<\/strong><\/p><ul><li>Ein Metaverse ist ja praktisch ein neuer Marktplatz \u2013wie ist da die Go-to-Market-Strategie?<\/li><li>Wer profitiert mehr von virtuellen Welten? K\u00fcnstler? Museen? H\u00e4ndler oder Markenhersteller?<\/li><li>Wie kann der Einstieg ins Metaverse gelingen? Worauf muss ein Unternehmen achten \u2013 abseits des Aufbaus eigener Teams in Marketing und der Produktentwicklung?<\/li><li>Wie wichtig sind virtuelle Welten? Werden Metaverse und NFTs den E-Commerce revolutionieren?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2be92f54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2be92f54\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6919a057\" data-id=\"6919a057\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1087a6a9 elementor-widget elementor-widget-heading\" data-id=\"1087a6a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Weitere Veranstaltungen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-435ad524 elementor-widget elementor-widget-li-widgets--dynamic-archive\" data-id=\"435ad524\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"li-widgets--dynamic-archive.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                <div class=\"li-widgets--dynamic-archive li-widgets--dynamic-archive__grid \"\n             data-has-pagination=\"\"\n             data-page=\"0\">\n                                                <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/de\/event\/next-gen-commerce-shop-visibility-2026\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/de\/event\/next-gen-commerce-shop-visibility-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta_DE-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-38470\" alt=\"\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta_DE-768x403.png 768w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta_DE-300x158.png 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta_DE-1024x538.png 1024w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta_DE.png 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fc38a4 hover-effects--text searchable elementor-widget elementor-widget-heading\" data-id=\"7fc38a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.celum.com\/de\/event\/next-gen-commerce-shop-visibility-2026\/\">Next Generation Commerce: Shop Visibility in 2026 and Beyond<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/de\/event\/partner-update-spring-road-to-26-7\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/de\/event\/partner-update-spring-road-to-26-7\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Partner-Skilling-Road-to-26.7-1-1-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-38528\" alt=\"\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Partner-Skilling-Road-to-26.7-1-1-768x403.png 768w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Partner-Skilling-Road-to-26.7-1-1-300x158.png 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Partner-Skilling-Road-to-26.7-1-1-1024x538.png 1024w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/04\/Partner-Skilling-Road-to-26.7-1-1.png 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fc38a4 hover-effects--text searchable elementor-widget elementor-widget-heading\" data-id=\"7fc38a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.celum.com\/de\/event\/partner-update-spring-road-to-26-7\/\">CELUM Partner Update &#8211; Spring: Road to 26.7<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/de\/event\/celum-partner-update-winter\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/de\/event\/celum-partner-update-winter\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/02\/Winter-Partner-Update-26_1200x630px-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-38014\" alt=\"\" srcset=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/02\/Winter-Partner-Update-26_1200x630px-768x403.png 768w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/02\/Winter-Partner-Update-26_1200x630px-300x158.png 300w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/02\/Winter-Partner-Update-26_1200x630px-1024x538.png 1024w, https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2026\/02\/Winter-Partner-Update-26_1200x630px.png 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fc38a4 hover-effects--text searchable elementor-widget elementor-widget-heading\" data-id=\"7fc38a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.celum.com\/de\/event\/celum-partner-update-winter\/\">CELUM Partner Update &#8211; Winter<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <\/div>\n\n        \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-105fb43c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"105fb43c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6be8f547 event-invitation-form \" data-id=\"6be8f547\" data-element_type=\"column\" data-e-type=\"column\" id=\".event-invitation-form\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3d1d6418 elementor-widget elementor-widget-heading\" data-id=\"3d1d6418\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CELUM Eventeinladungen erhalten<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69c47932 center-form elementor-widget elementor-widget-li-widgets--hbspt-form\" data-id=\"69c47932\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"li-widgets--hbspt-form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"li-widgets--hbspt-form\">\n            <div class=\"hbspt-form\" data-form-config='{\"region\":\"na1\",\"portalId\":\"5064577\",\"formId\":\"dd8284f3-1c45-49e2-99a2-db7dc739117b\"}' data-element-id=\".elementor-element-69c47932\"><\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Die neue Online-Reihe von CELUM bietet monatlich Expertenwissen aus verschiedenen Fachgebieten. In der aktuellen Ausgabe mit Helge Ruff von OneTwoSocial und Markus Wiesenhofer von der \u00d6sterreichischen Galerie Belvedere werfen wir einen Blick auf Metaverse und NFTs und ihre Rolle bei der Eroberung neuer M\u00e4rkte. Wir gehen \u00fcber theoretische Erkl\u00e4rungen dieser neuen Trends hinaus und zeigen [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":16751,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-16681","event","type-event","status-publish","has-post-thumbnail","hentry","event_category-exclusive-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.6 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Metaverse &amp; NFTs: Die Eroberung neuer M\u00e4rkte<\/title>\n<meta name=\"description\" content=\"Sei beim online Talk dabei und erfahre von Experten was NFTs und das Metaverse mit der Erschlie\u00dfung neuer M\u00e4rkte zu tun haben!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.celum.com\/de\/event\/metaverse-nft-neue-maerkte\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metaverse &amp; NFTs: Die Eroberung neuer M\u00e4rkte\" \/>\n<meta property=\"og:description\" content=\"Sei beim online Talk dabei und erfahre von Experten was NFTs und das Metaverse mit der Erschlie\u00dfung neuer M\u00e4rkte zu tun haben!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.celum.com\/de\/event\/metaverse-nft-neue-maerkte\/\" \/>\n<meta property=\"og:site_name\" content=\"Celum\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/celumcorporate\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-29T09:24:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.celum.com\/de\/wp-content\/uploads\/sites\/3\/2022\/03\/CELUM-Exclusive-Insights_Metaverse-NFT_DE_Header_1200-\u00d7-630-px.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@CELUM\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"8\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/\",\"url\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/\",\"name\":\"Metaverse & NFTs: Die Eroberung neuer M\u00e4rkte\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.celum.com\\\/de\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/03\\\/CELUM-Exclusive-Insights_Metaverse-NFT_DE_Header_1200-\u00d7-630-px.png\",\"datePublished\":\"2022-04-08T07:38:23+00:00\",\"dateModified\":\"2022-04-29T09:24:29+00:00\",\"description\":\"Sei beim online Talk dabei und erfahre von Experten was NFTs und das Metaverse mit der Erschlie\u00dfung neuer M\u00e4rkte zu tun haben!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.celum.com\\\/de\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/03\\\/CELUM-Exclusive-Insights_Metaverse-NFT_DE_Header_1200-\u00d7-630-px.png\",\"contentUrl\":\"https:\\\/\\\/www.celum.com\\\/de\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/03\\\/CELUM-Exclusive-Insights_Metaverse-NFT_DE_Header_1200-\u00d7-630-px.png\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/event\\\/metaverse-nft-neue-maerkte\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Events\",\"item\":\"https:\\\/\\\/www.celum.com\\\/de\\\/events\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Metaverse &#038; NFTs: Die Eroberung neuer M\u00e4rkte\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/www.celum.com\\\/de\\\/\",\"name\":\"CELUM\",\"description\":\"Make Brands. 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