{"id":18016,"date":"2022-03-01T10:52:41","date_gmt":"2022-03-01T09:52:41","guid":{"rendered":"https:\/\/www.celum.com\/en\/?post_type=event&#038;p=18016"},"modified":"2024-01-16T13:36:10","modified_gmt":"2024-01-16T12:36:10","slug":"ask-the-experts","status":"publish","type":"event","link":"https:\/\/www.celum.com\/en\/event\/ask-the-experts\/","title":{"rendered":"Microsoft Ask the Experts \u2013 Customer Experience"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18016\" class=\"elementor elementor-18016\" data-elementor-post-type=\"event\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-609fe190 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"609fe190\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2234908d\" data-id=\"2234908d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79770a99 elementor-widget elementor-widget-breadcrumbs\" data-id=\"79770a99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37f061cf elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37f061cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Microsoft Ask the Experts \u2013 Customer Experience<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f360c62 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"2f360c62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/ASK-THE-EXPERT_main_1200x630px-1-1-1024x538.png\" class=\"attachment-large size-large wp-image-18030\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/ASK-THE-EXPERT_main_1200x630px-1-1-1024x538.png 1024w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/ASK-THE-EXPERT_main_1200x630px-1-1-300x158.png 300w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/ASK-THE-EXPERT_main_1200x630px-1-1-768x403.png 768w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/ASK-THE-EXPERT_main_1200x630px-1-1.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c6d8198 elementor-widget elementor-widget-text-editor\" data-id=\"5c6d8198\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>MICROSOFT EXPERTS TALKS 2022<\/h3>\n<p>Wednesday, 6 April 2022, 15:00 CEST<br>Online (in German)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-769e96b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"769e96b3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79170b5d\" data-id=\"79170b5d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c1c4851 elementor-widget elementor-widget-text-editor\" data-id=\"3c1c4851\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Captivating product experiences &#8211; the tip of the scales in the purchasing decision-making process<\/h3><p>CELUM is guest at Microsoft&#8217;s <strong>\ud835\uddd4\ud835\ude00\ud835\uddf8 \ud835\ude01\ud835\uddf5\ud835\uddf2 \ud835\uddd8\ud835\ude05\ud835\uddfd\ud835\uddf2\ud835\uddff\ud835\ude01\ud835\ude00 on &#8220;Customer Experience&#8221;.<\/strong><br \/>Get your questions answered\u00a0 in a <strong>Q&amp;A\u00a0online session<\/strong>.<\/p><p>Every interaction can lead to a purchase anywhere, anytime. Today&#8217;s &#8220;connected customer&#8221; heads to the store for showrooming, then completes the transaction on the go a few hours later. They no longer experience brands in isolation via specific media or channels, but as a comprehensive communication and product experience.<\/p><p>To ensure that this does not remain a one-hit sales wonder, a clearly structured and synchronized content supply chain is needed &#8211; from creation to organization to distribution of content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62938906 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62938906\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-783a57da\" data-id=\"783a57da\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-787e5658 elementor-widget elementor-widget-heading\" data-id=\"787e5658\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Speakers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-295af7f3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"295af7f3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19cb2aa1\" data-id=\"19cb2aa1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29d2c01c elementor-widget elementor-widget-heading\" data-id=\"29d2c01c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ROBERT VOITLEITHNER<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78c1c226 elementor-widget elementor-widget-text-editor\" data-id=\"78c1c226\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\nSr. Customer Programm Manager\u00a0 \/ Software Vendors \/ Starups \/ Unicorns\n\nMicrosoft\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-172434e5\" data-id=\"172434e5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ab9b022 elementor-widget-mobile__width-auto elementor-widget elementor-widget-image\" data-id=\"3ab9b022\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/robert-voitleithner-0829e709.jpg\" class=\"attachment-large size-large wp-image-18035\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/robert-voitleithner-0829e709.jpg 200w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/robert-voitleithner-0829e709-150x150.jpg 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3f13d2d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f13d2d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-61799493\" data-id=\"61799493\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55a6e10 elementor-widget-mobile__width-auto elementor-widget elementor-widget-image\" data-id=\"55a6e10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/Michael-Kraftner_CEO-CELUM_1_800x800px.png\" class=\"attachment-large size-large wp-image-18034\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/Michael-Kraftner_CEO-CELUM_1_800x800px.png 800w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/Michael-Kraftner_CEO-CELUM_1_800x800px-300x300.png 300w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/Michael-Kraftner_CEO-CELUM_1_800x800px-150x150.png 150w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/Michael-Kraftner_CEO-CELUM_1_800x800px-768x768.png 768w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/elementor\/thumbs\/Michael-Kraftner_CEO-CELUM_1_800x800px-pl7xbww5kg4b8o35mfhc2xj3kng6yjhq8rjyh143qu.png 287w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-12dd69eb\" data-id=\"12dd69eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ea3a263 elementor-widget elementor-widget-heading\" data-id=\"2ea3a263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MICHAEL J. KR\u00c4FTNER\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-724615ac elementor-widget elementor-widget-text-editor\" data-id=\"724615ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Born in 1978 and raised in Ansfelden, graduated from high school in Linz and studied media technology and design in Hagenberg in 2002. Entrepreneur and socio-politically active since 1999. Founder and CEO of CELUM. Committed thought leader in the field of New Digital Work and digitalization of sales and marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46eabe04 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"46eabe04\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-206bb834\" data-id=\"206bb834\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4177dfa0 elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"4177dfa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2021\/01\/polygon-2-1.svg\" class=\"attachment-large size-large wp-image-133\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b422df elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-image\" data-id=\"4b422df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2021\/01\/polygon-2-1.svg\" class=\"attachment-large size-large wp-image-133\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17ef334b elementor-widget elementor-widget-heading\" data-id=\"17ef334b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About the talk<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-505c0b6 elementor-widget elementor-widget-text-editor\" data-id=\"505c0b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Anyone who wants to know what the marketing of the future will look like need only take a look at today&#8217;s shopping behavior. Every interaction can lead to a purchase anywhere and at any time &#8211; the point of sale is becoming increasingly indeterminate (Heisenberg sends his regards). Today, the &#8220;connected customer&#8221; who is eager to buy heads to the store for showrooming, only to complete the transaction on his iPhone a few hours later. <strong>They no longer experience brands in isolation via specific media or channels, but as a comprehensive communication and product experience.<\/strong> Technologies such as augmented reality, virtual reality or 360-degree content not only make virtual product experiences more vivid than ever before, but will be the key to closing the &#8220;experience gap&#8221; between in-store, mobile and online.<\/p><p>To avoid being a one-hit wonder, <strong>companies need a clearly structured and synchronized content supply chain<\/strong> that can sustainably reproduce compelling product experiences. As with the traditional supply chain, the content supply chain starts with raw material provided by suppliers. This could be, for example, a photographer taking pictures of various sofas for a furniture store and sending his images to the marketing team. Marketing then spruces up (pun intended) these assets and enriches them with relevant information to finally pass them on to the end point where the potential customer interacts with them.<\/p><p>The content supply chain model sharpens the eye for the processes needed to create compelling product experiences with content: in simple terms, this process combines the areas of content creation, organization, and distribution.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e5997ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e5997ba\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b454cb0\" data-id=\"6b454cb0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c81f492 elementor-widget elementor-widget-heading\" data-id=\"6c81f492\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Other Events<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25d297fe elementor-widget elementor-widget-li-widgets--dynamic-archive\" data-id=\"25d297fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"li-widgets--dynamic-archive.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                <div class=\"li-widgets--dynamic-archive li-widgets--dynamic-archive__grid \"\n             data-has-pagination=\"\"\n             data-page=\"0\">\n                                                <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/en\/event\/next-gen-commerce-shop-visibility-2026\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/en\/event\/next-gen-commerce-shop-visibility-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-51462\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta-768x403.png 768w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta-300x158.png 300w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta-1024x538.png 1024w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Next-Generation-Commerce-_Thomas-Leskowsky_Alexandra-Vetrovsky-Brychta.png 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3dfba4 hover-effects--text searchable elementor-widget elementor-widget-heading\" data-id=\"d3dfba4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.celum.com\/en\/event\/next-gen-commerce-shop-visibility-2026\/\">Next Generation Commerce: Shop Visibility in 2026 and Beyond<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/en\/event\/bvik-meets-industry\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/en\/event\/bvik-meets-industry\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/01\/bvik-meets-industry_Frauscher_EN-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-50976\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/01\/bvik-meets-industry_Frauscher_EN-768x403.png 768w, 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Sensortechnik<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <div class=\"li-widgets--dynamic-archive__post--grid  \">\n                        \t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"274\" class=\"elementor elementor-274\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc0d07 elementor-section-height-min-height elementor-section-items-stretch exclude-from-toc elementor-section-boxed elementor-section-height-default\" data-id=\"2fc0d07\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df4147a\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/www.celum.com\/en\/event\/sport-marke-2026\/\" data-column-clickable-blank=\"_self\" data-id=\"df4147a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de87d05 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"de87d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.celum.com\/en\/event\/sport-marke-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/02\/Sport-Marke-2026_EN-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-50972\" alt=\"\" srcset=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/02\/Sport-Marke-2026_EN-768x403.png 768w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/02\/Sport-Marke-2026_EN-300x158.png 300w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/02\/Sport-Marke-2026_EN-1024x538.png 1024w, https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/02\/Sport-Marke-2026_EN.png 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3dfba4 hover-effects--text searchable elementor-widget elementor-widget-heading\" data-id=\"d3dfba4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.celum.com\/en\/event\/sport-marke-2026\/\">Meet CELUM at SPORT &#038; MARKE 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t                    <\/div>\n                                    <\/div>\n\n        \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2eca0dee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2eca0dee\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3fc8b48e\" data-id=\"3fc8b48e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61dd49c7 elementor-widget elementor-widget-heading\" data-id=\"61dd49c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sign up to celum event invitations!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41dc65f1 center-form elementor-widget elementor-widget-li-widgets--hbspt-form\" data-id=\"41dc65f1\" data-element_type=\"widget\" data-e-type=\"widget\" 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