{"id":50849,"date":"2026-02-05T13:40:44","date_gmt":"2026-02-05T12:40:44","guid":{"rendered":"https:\/\/www.celum.com\/en\/?post_type=event&p=50849"},"modified":"2026-02-05T13:42:43","modified_gmt":"2026-02-05T12:42:43","slug":"bvik-meets-industry","status":"publish","type":"event","link":"https:\/\/www.celum.com\/en\/event\/bvik-meets-industry\/","title":{"rendered":"bvik meets Industry – Frauscher Sensortechnik"},"content":{"rendered":"\t\t
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bvik meets Industry – Frauscher Sensortechnik<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Formats that Make an Impact: How B2B brands create relevance today<\/h3>

Thursday, 26 Frebruary 2026, 13:00 CET
Frauscher Sensortechnik \u2013 Corporate Office, Bahnhofstrasse 57a,
4780 Sch\u00e4rding, Austria<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Successful brands create experiences that resonate \u2013 inspiring, relevant, and measurable. In this edition of \u201cbvik meets industry\u201d, experts from academia and practice share how brands can strengthen relationships and build thought leadership through well-designed communication formats.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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What makes a format truly impactful
in B2B marketing?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Whether event, curated content, or interactive concept \u2013 experience how targeted B2B communication can boost visibility, generate qualified leads, and build long-term brand relevance.<\/p>

At Frauscher Sensortechnik, you can look forward to an inspiring afternoon filled with insights, hands-on examples, and vibrant exchange with fellow marketing professionals eager to unlock the potential of innovative communication formats.<\/p>

Don\u2019t miss keynote sessions by Christian Pucher, CMO at host company Frauscher Sensor Technology; DI (FH) Armin M\u00fcller, Director of Communication at Loxone Electronics GmbH; Mag. Martina Dietrich, Head of Marketing at MAS Tech; and Mag. Sandra Holub, Researcher & Lecturer at the Institute for Marketing, FH Wiener Neustadt \/ Campus Wieselburg.<\/p>

The afternoon offers:<\/h3>

Inspiration for effective brand communication<\/strong>
Get fresh ideas and best practices on how B2B brands can boost visibility, relevance, and trust through creative communication formats.<\/p>

Formats that move<\/strong>
Discover how companies bring their brands to life and strengthen relationships through engaging event, content, and communication concepts.<\/p>

Practice meets research<\/strong>
Gain exclusive insights from current research and successful B2B case studies demonstrating how strategic communication drives measurable success.<\/p>

Networking among marketing professionals<\/strong>
Connect with peers and industry experts, share experiences, and take away fresh impulses and valuable new contacts<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Agenda<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Meet CELUM<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hannes Kollross and Isabel Stingl look forward to meeting you at the \u201cbvik meets industry\u201d event at Frauscher Sensortechnik in Sch\u00e4rding.
If you\u2019d like to arrange a meeting with them in advance, simply send an email with your proposed time directly to Hannes (hannes.kollross@celum.com<\/a>) or Isabel (isabel.stingl@celum.com<\/a>). They\u2019ll get back to you as soon as possible.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Hannes Kollross<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CELUM Account Manager Hannes has managed new projects in the D-A-CH region since 2023, bringing over ten years of experience in marketing and sales for collaboration software. He understands what it takes for teams to work efficiently and make optimal use of content.<\/p>

Take the opportunity to discuss your current challenges and goals with Hannes \u2013 or simply have a chat over coffee at the show. Just send him an e-mail to hannes.kollross@celum.com or call him on +4366480083158.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Isabel Stingl<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Isabel Stingl is a seasoned communications and event expert with over 20 years of experience in public relations, corporate communications, and large-scale event management. As Corporate Communications & Event Manager at CELUM, she oversees external communications, press relations, and high-profile events such as the annual CELUMsummit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Sign up to the Event<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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“bvik meets industry” is organised by Bundesverband Industrie Kommunikation e.V.. Please register exclusively via the official conference page, where you will also find full details on the agenda, programme, and participation fees.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Other Events<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Next Generation Commerce: Shop Visibility in 2026 and Beyond<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t <\/div>\n
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bvik meets Industry – Frauscher Sensortechnik<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t <\/div>\n
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Meet CELUM at SPORT & MARKE 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t <\/div>\n <\/div>\n\n \n \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Sign up to celum event invitations!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Formats that Make an Impact: How B2B brands create relevance today Thursday, 26 Frebruary 2026, 13:00 CETFrauscher Sensortechnik \u2013 Corporate Office, Bahnhofstrasse 57a,4780 Sch\u00e4rding, Austria Register here Successful brands create experiences that resonate \u2013 inspiring, relevant, and measurable. In this edition of \u201cbvik meets industry\u201d, experts from academia and practice share how brands can strengthen […]<\/p>\n","protected":false},"author":60,"featured_media":50976,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"event_folder":[],"class_list":["post-50849","event","type-event","status-publish","has-post-thumbnail","hentry","event_category-conferences-seminars"],"yoast_head":"\nMeet CELUM at Frauscher Sensortechnik<\/title>\n<meta name=\"description\" content=\"\u201cbvik meets industry\u201d \u2013 Ideas and best practices on how B2B brands can build visibility, relevance, and trust through well-crafted formats.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.celum.com\/en\/event\/bvik-meets-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"bvik meets Industry - Frauscher Sensortechnik\" \/>\n<meta property=\"og:description\" content=\"\u201cbvik meets industry\u201d \u2013 Ideas and best practices on how B2B brands can build visibility, relevance, and trust through well-crafted formats.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.celum.com\/en\/event\/bvik-meets-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"Celum\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/celumcorporate\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-05T12:42:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.celum.com\/en\/wp-content\/uploads\/sites\/2\/2026\/01\/bvik-meets-industry_Frauscher_EN.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@CELUM\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/\",\"url\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/\",\"name\":\"Meet CELUM at Frauscher Sensortechnik\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.celum.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/01\\\/bvik-meets-industry_Frauscher_EN.png\",\"datePublished\":\"2026-02-05T12:40:44+00:00\",\"dateModified\":\"2026-02-05T12:42:43+00:00\",\"description\":\"\u201cbvik meets industry\u201d \u2013 Ideas and best practices on how B2B brands can build visibility, relevance, and trust through well-crafted formats.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.celum.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/01\\\/bvik-meets-industry_Frauscher_EN.png\",\"contentUrl\":\"https:\\\/\\\/www.celum.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/01\\\/bvik-meets-industry_Frauscher_EN.png\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/event\\\/bvik-meets-industry\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Events\",\"item\":\"https:\\\/\\\/www.celum.com\\\/en\\\/events\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"bvik meets Industry – Frauscher Sensortechnik\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.celum.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.celum.com\\\/en\\\/\",\"name\":\"CELUM\",\"description\":\"Make Brands. 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