Comment le DAM favorise la digitalisation de votre entreprise

The webinar gives you answers to the question why DAM is not merely the storage of images and videos at a central location in the company, but why a DAM system can be the foundation for the digitization of your business and can successfully drive it forward.

Watch the recording

Speakers

Julian Richter

As Head of Digital Asset Management Consulting / Services at hoerl Information Management, Julian Richter is responsible for all topics related to DAM. His special focus is on the integration of solutions into existing system landscapes to improve processes in order to reduce financial and time expenditures in sales, marketing and product management.

Ann-sophie Zinser

Ann-Sophie Zinser, Sales Consultant at hoerl Information Management, is the moderator of this webinar.

Michael Sahlender

Michael is an expert for Digital Business especially in the fields of Marketing Technology, Enterprise Content Management & Collaboration. In 2009 he joined CELUM and now leads the company’s global growth on group level and acts as Managing Director for CELUM Germany. Before joining CELUM he worked for various leading organizations like Siemens and Capgemini.

Headshot of Michael Sahlender

About this Webinar

Find out in just 30 minutes how you can

– create exciting stories from ever increasing content and simple images for better consumer engagement

– always provide the latest assets to all internal and external stakeholders without losing sight of rights management- connect different systems in your company and thus get the maximum performance out of your corporate marketing

– facilitate collaboration and processes in and with different teams, including those working remotely, maintain an overview of all workflows, and achieve maximum performance for your corporate marketing

– facilitate collaboration and processes in and with different teams, including those working remotely, maintain an overview of all workflows, and thus automate workflows and optimize results.

 

The webinar language is German!

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APERÇU​

Rationalisation de la création de contenu et de la gestion des actifs, simplification de l'épreuvage en ligne et de la collaboration, pour faciliter une expérience d'exploration du contenu qui séduise votre public.

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Pourquoi CELUM

Une plateforme permettant aux marques internationales de gérer leur contenu numérique, de mettre en œuvre des stratégies marketing omnicanales et personnalisées, et de surmonter la complexité des actifs produits, des audiences, des intégrations, etc.

FONCTIONNALITÉS
Digital Asset Management

Spécialisé dans la maîtrise de la complexité des actifs, des audiences, des intégrations et plus encore.

Gestion du contenu des produits

Centraliser, connecter, gérer les actifs des produits en vrac.

Portails

Créer des composants de contenu structurables et des portails.

Vérification en ligne

Créer des flux de travail. Contrôler qui voit quoi. Donner un retour d’information concis.

Application mobile

Accès au contenu en déplacement grâce à l’application mobile. Synchronisation et partage de fichiers conformes au GDPR avec Drive.

Intégrations

Plus de 100 applications et extensions accessibles via des intégrations.