Optimized FOR The needs of MANUFACTURERS

A digital asset management platform that covers every step of your content journey. Oversee all your marketing and product assets in one place.

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Ending Content Chaos

Bring peace to your mind and store all files centrally in one place. Create and approve content to ensure that only up-to-date materials are used across all channels. Instantly find, manage and distribute marketing collateral with anyone in the world.

Why Leading COMPANIES Trust CELUM:

Thanks to CELUM, we could save time and money by optimizing the usage of assets. We have a clear overview and employees love how easy it is!

Mia Rasmussen

Senior Product Owner, DAM
Danfoss

The easy, intuitive user interface and the open architecture of CELUM supports the international know-how transfer integral to our corporate network.

Christoph Schroll

Digital Communication Design,
HOCHTIEF

CELUM is our web-based single source of truth, and with its APIs we were able to build real-time automated integrations into other Sartorius platforms.

Franziska Lis

Product Owner eBusiness Platforms,
SARTORIUS

HANSGROHE ENSURES FASTER GO-TO-MARKET WITH A CONSTANT DAM-PIM DATA STREAM

Hansgrohe utilizes CELUM’s central content hub for marketing, PR, technical teams and customer service stakeholders. The direct integration into SAP Commerce facilitates flexible and simple exchange of product data. They benefit from efficiently sharing and distributing product material to their website, electronic catalogs and distributors.

With CELUM DAM, our digital architecture has been expanded by an integral building block that has now become indispensable: it’s increased the efficiency of our digital processes enormously.

Stefan Vollmer, Business Processes & Digital Media

ROSENBAUER VALUES RIGHTS MANAGEMENT CAPABILITIES

Rosenbauer values CELUM’s flexible rights management to reflect different confidentiality levels. They benefit from easily managing and retrieving huge loads of media assets from product development, marketing and corporate communications. Thanks to CELUM’s online proofing capabilities, Rosenbauer ensures only approved and on-brand material is used across all channels.

With CELUM and SharePoint, we can easily manage the digital assets of our diverse, highly technical products without starting a digital fire.

Joris Gruber, IT Manager

Manufacturer challenges we help solve

CLAAS IS HARVESTING CONTENT SUCCESS

CLAAS utilizes CELUM to manage thousands of digital assets in a multitude of different languages. Thanks to streamlined workflows and integrations to Adobe Creative Cloud, they have optimized marketing and publishing processes and achieved a 2/3 cut in production costs. CELUM serves as the download centre on claas.com with 4 online shops, the sales partners‘ download centre, and the press and image archive.

By using CELUM, we were able to cut our production period from the photoshoot to the completed product brochure to one month, and production costs are a mere third of what they used to be.

Michael Tusch, Group Marketing

GODELMANN CREATES A ROCK-SOLID FOUNDATION FOR MEDIA DISTRIBUTION

CELUM is a self-service system for all digital content to GODELMANN – managed by one employee. GODELMANN is utilizing CELUM’s media library for on-the-go access to visuals and documents for sales and customers. By detecting and removing duplicates, GODELMANN significantly reduced storage cost and eliminated tedious and manual work.

Since we started using the CELUM media library, sales colleagues are happy to provide themselves with product content quickly and easily, which saves our marketing team a lot of time.

Sebastian Fruth, Marketing & Communication

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