The 2024 State of Brand Management Tools in Europe

Gain the latest insights into brand management with our 2024 Brand Management Survey! We surveyed marketing and brand managers from medium and large B2B and B2C organisations across Europe to understand the current state of Brand Management tools – and the results are insightful.

DOWNLOAD THE SURVEY REPORT​

Who participated in the survey?

15
European Countries

45%
Marketing and Brand Managers

47%
Companies with 500 – 10.000+ employees

70%
B2B companies

38%
Manufacturing Industry

A Sneak Peek Into the Survey

In this comprehensive report you’ll discover:

  • Tool usage trends: See which tools are dominating the market.
  • Effectiveness Insights: How well do these tools really work?
  • Digital Asset Management: Why it’s leading the way in brand management.
  • Tool Diversity: The variety of solutions organisations are turning to.
  • Content Delivery & Training Needs: Key areas for improvement in optimising brand strategies.

 

Dive into the full report and gain a deeper understanding of how these insights can help you succeed in your brand management efforts.

“A great brand is a story that's never completely told."
Scott Bedbury
Branding Consultant

Download the survey report

DOWNLOAD THE SURVEY REPORT

The 2024 State of Brand Management Tools in Europe

Download the Report