CELUM
Customer
Conference
2026


Only
until the CELUMSUMMIT 26
10 – 11 June 2026
CELUM Campus, Passaustrasse 26-28, 4030 Linz, Austria
Let’s spend two eventful days together with intensive knowledge transfer, exchange of experience and networking – at the CELUM Campus in Linz from 10th to 11th June 2026, free for customers, partners and CELUM friends!
Keynotes in German and English (translation service provided)
The CELUMsummit Conference
CELUM experts provide you with training and practical insights into CELUM products and new features.
The CELUMsummit conference offers you insights into CELUM’s roadmap, uses cases and customer success stories.
Our CELUM experts will provide you with specific training to obtain your Official CELUM Partner certificates.
Seize the opportunity: catch up with old friends, make new ones, and network with industry peers — all in a relaxed atmosphere.
Why you should attend the CELUMsummit 26

Training and Workshops
What to expect from the CELUM Training Sessions?
- Product updates and first-hand expertise: Our speakers are CELUM experts, including product managers and consultants, who will present the latest product updates and features to you. Gain exclusive insights into the innovations that drive CELUM forward.
- No theory: Forget boring presentations. Our product sessions are hands-on and tailored to your needs. bring your laptops you wi need them!
- Q&A: Directly ask our experts and get the answers you need.
- Free for participants: The CELUM Trainings are completely free! Expand your expertise and improve your skills without spending a cent.
Register now for your FREE TRAINING!
Our trainings on Day 2 (11 June) are not your typical lectures – they focus on real-life use cases, allow you to ask questions, and prepare you to start using the latest features yourself.
Where inspiration meets exchange and innovation through customer stories, fireside chats, and insights from CELUM experts, customers, and partners exploring what’s next in content supply chain management.
What are the benefits of the CELUMsummit conference?
- Customer presentations and fireside chats: Hear directly from CELUM customers as they share their journeys, best practices, and lessons learned. Gain valuable insights from open conversations that bring authentic perspectives to the stage.
- CELUM insights: Learn first-hand from CELUM’s leadership team – including our CEO, CGO, CPO, and product experts – as they reveal the latest innovations, strategic directions, and what’s ahead on the CELUM roadmap.
- Engaging exchange: Take the opportunity to discuss, ask questions, and connect with peers, experts, CELUM partners and the people behind the CELUM products.
Are you ready to become part of an inspiring community and benefit from first-class expertise? Then sign up now and join us as we shape the future of content supply chain management together!

socialising at the CELUMsummit evening get-together
After an inspiring and eventful first summit day, we invite you to unwind and enjoy a relaxed evening with CELUM in Linz.
Join fellow guests, long-time partners, and new acquaintances for a pleasant evening filled with good food, fine drinks, and engaging conversations. This is the perfect opportunity to strengthen connections, exchange ideas, and simply enjoy the atmosphere in good company.
What to expect?
- A relaxed atmosphere: The evening is all about genuine conversations and shared moments in an enjoyable, friendly environment.
- Great company: Meet like-minded professionals, reconnect with familiar faces, and get to know new ones.
Certifications for our partners
Get your official CELUM Partner 2026 certificate.
Whether you are already a CELUM Partner or would like to be certified in the future, take part in the certification training and get your current certificate.
What are your benefits from the partner certification and the conference?
- Product updates and first-hand expertise from CELUM experts
- Deep-dive tech sessions
- Question-and-answer sessions
- Free hand-on training for more product expertise
Are you ready to take your current CELUM know-how to the next level and earn your current CELUM certificate? Then sign up now!
 The (re-)certification at the CELUMsummit is free of charge.

Programme Preview
Day 1 - 10 June 2026
The exclusive CEO insights session kicks off the CELUMsummit.
CELUM Café: Join the discussion, connect different perspectives and work in small groups on concrete solutions. Every 20 minutes, you change tables and carry ideas across the room. Table hosts capture the key takeaways, which are then shared with everyone in the plenary session.
Real users share their experience: concise use case presentations and fireside chats with CELUM customers. Hear first-hand how they use CELUM in practice, the results they have achieved and the key learnings you can take back to your own organisation.
Real users share their experience: concise use case presentations and fireside chats with CELUM customers. Hear first-hand how they use CELUM in practice, the results they have achieved and the key learnings you can take back to your own organisation.
From Use Case to Impact — implementation, results and concrete takeaways for your team, presented by a joint customer.
CELUM product outlook
The highlights from the CELUM Cafés: look forward to fresh ideas, surprising insights and practical tips you can put into action.
Day 2 - 11 June 2026
Designing Portals that wow Users and ensure Brand Consistency
In this hands-on session, you’ll work directly in the system to refine layouts, typography, colours, visual assets and widgets. Our CELUM designer Patricia will show you, step by step, how to elevate your frontend visually while improving usability and strengthening brand consistency — and she’ll answer your questions along the way.
Your benefit: You’ll leave with practical design ideas and best practices that you can apply immediately to your own portals.
Please bring your laptop — and feel free to bring your own assets.
This training is aimed at technically experienced admins who want to modernise their roles and permissions concept and implement it cleanly across the platform.
Discover how to get the most out of platform-wide permissions in CELUM through the effective use of user types, empowering you to make informed decisions when assigning the right roles to each user. Learn how to track and evaluate platform adoption with Insights, and explore everything you need to know about the new permission roles introduced in Nova UI.
We’ll cover best practices for building a structured, maintainable permission model, as well as guide you through the transition from SAML in CELUM Content to a modern, single sign-on strategy that unifies authentication across the entire CELUM platform.
You will learn how to design your setup to be secure, scalable and future-proof - without unnecessary complexity.
Your benefit: Establish a consistent roles and authentication concept, increase your platform security, explore everything you need to know about the new role management capabilities in CELUM Content and prepare your system technically and cleanly for upcoming releases.
In this hands‑on session, you’ll jump straight into CELUM Experience to create powerful Content Templates that streamline production, guide users, and keep every output perfectly on brand. We’ll explore how to structure templates, add clear guidance, and build flexible blueprints your teams can use to create consistent content at scale.
Steve will walk you through practical examples and best practices - from designing impactful templates to rolling them out smoothly across your organisation. To wrap up, you’ll also get a first look at the newest CELUM features and how they can elevate your content operations.
Your benefit: You’ll walk away with ready‑to‑use Content Template ideas, proven methods, and fresh inspiration to boost your content creation process immediately.
Please bring your laptop - and feel free to bring examples of the content you want to templatise.
This training is designed for technically experienced administrators and integration leads who want to professionally integrate CELUM into existing system landscapes via the REST API – particularly PIM, CMS or commerce systems.
The session focuses on typical real-world integration scenarios and technical best practices for stable, scalable and update-safe connections. We will look at architectural considerations, hosting aspects, and what truly matters when implementing sustainable REST-based integrations.
We will also share experience from customer and partner integrations, including common pitfalls and recommendations from Engineering and Consulting.
Your benefit: You will gain a clear understanding of how to integrate CELUM into your existing architecture, set up REST-based connections in a stable and scalable way, and operate your setup sustainably from both a technical and commercial perspective.
Please bring your laptop to this training.
This training session focuses on efficient workflows and effective collaboration. You’ll learn how CELUM Work supports you in planning, producing and approving content. We’ll explore how workflows are structured, how tasks are managed transparently, and how teams collaborate efficiently — across departments and with external stakeholders.
Real examples from the CELUM Design and Marketing teams will demonstrate how Work is used in day-to-day operations.
Your benefit: You’ll bring structure, transparency and traceability to your processes, reduce feedback loops and accelerate your time-to-market.
AI-driven systems are transforming how content is discovered, evaluated and delivered. How can you ensure that your brand and products remain relevant and visible in an era of SEO, agentic commerce and new AI-powered platforms?
Join this hands-on session to explore the new features in CELUM Content 26.7. We’ll take a closer look at the built-in AI tools, the NOVA UI, and the platform’s evolution following the retirement of the Advanced UI.
Your benefit: You’ll not only understand what’s new, but also how to put the NOVA UI and AI features into practice straight away — increasing efficiency, quality and speed in your content management.
This admin training takes things a step further: you’ll learn how to structure content models and set up CELUM Content in a stable and scalable way for the long term.
Your benefit: You’ll establish the technical and structural foundation for sustainable content management — even across complex product portfolios and international environments.
Keynote by our external guest speaker Thomas Leskowsyk.
Thomas Leskowsky is the founder of Exvomo and an e-commerce specialist with a strong focus on practical training, community building, and strategic consulting for retailers and service providers. With experience from the exit of his online shop SHÖPY, as well as his work in consulting and event organisation, he brings fresh perspectives and well-founded expertise to the Austrian e-commerce scene.
Topic to be announced.
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Speakers
Thomas Leskowsky
Founder of Exvomo and
e-commerce specialist
Michael J. Kräftner
Founder and CEO
CELUM
Alexandra Vetrovsky-Brychta
Chief Growth Officer
CELUM
Alessandro Kurzidim
Chief Product Officer
CELUM
Natasa Sardi
Product Manager
CELUM
Patricia Trübswasser
Designer
CELUMÂ
Reinhard Eisl
Senior Product Manager
CELUM
Stefanie Kehrer
Partner Manager
CELUMÂ
Georg Payreder
Team Lead Technical Sales
CELUMÂ
Steve Lourdesamy
Product Manager
CELUMÂ
Stefan Hasse
Development Consultant
CELUMÂ
Marco Moretti
Technical Sales Specialist
CELUMÂ
Travelling to Linz
How to get to Linz
Linz, the capital of Upper Austria, is nestled in a beautiful natural landscape on the banks of the river Danube. Linz is a city of culture, industry and nature, European Capital of Culture 2009 and UNESCO City of Media Arts. The town is ideally located and can be reached quickly and easily by all means of transport.
Download a city map (pdf)
Enjoy a relaxed journey to Linz by train:
Linz Central Station is located right in the city centre and is directly connected to all means of public transport.
Taking the train to Linz
Travelling to Linz by plane:
Linz Airport is located just outside the city centre in Hörsching. The city centre can be reached from the airport in around 20 minutes.
Travelling to Linz by air
You can easily reach Linz by car from any direction:
Reaching Linz by car
Hotels in Linz
To make it easier for you to plan your stay in Linz, we have listed a few hotels here. Of course, the city of Linz offers plenty more options for accommodation. The major hotel booking platforms such as Booking.com or Trivago will provide you with a comprehensive overview.
Hotels:
Motel One Linz Hauptplatz
Hotel am Domplatz
Hotel Ibis Styles Linz
Best Western Hotel SpinnereiÂ
Park Inn by Radisson
Amedia Linz, Trademark Collection by Wyndham