Meet CELUM at K5 Conference 2026
Experience K5 — the retail event for innovation and networking in Berlin.
23 & 24 June 2026
ESTREL Berlin, Sonnenallee 225, 12057 Berlin, Germany
The K5 Future Retail Conference is more than just a conference — it is the central meeting point for the e-commerce industry. Across two dynamic days, you’ll experience insights from over 500 experts on the Main and Expo Stages, in hands-on masterclasses and exclusive networking sessions. Gain first-hand perspectives from leading voices in retail, tech and digital commerce, explore innovative tools and technologies across two expo halls packed with ideas, and connect with C-level decision-makers and industry leaders.
Join CELUM at K5 and see how next-generation digital asset management and brand managment empower you to scale faster, work smarter and stay ahead in a fast changing and increasingly competitive market.
Meet the CELUM Team in Hall 1
Um das Beste aus deinem Messebesuch herauszuholen, empfehlen wir dir, im Voraus einen Termin mit den CELUM Vertretern zu vereinbaren. So stellst du sicher, dass du in Ruhe alle deine Fragen klären und gezielt über deine Themen sprechen kannst – oder einfach die Gelegenheit nutzt, dich bei einem Kaffee und einem netten Plausch vom Messetrubel zu erholen.
Klicke dafür einfach auf „Termin buchen“ bei der gewünschten Person und wähle den Zeitpunkt, der dir am besten passt.
Michael J. Kräftner
As Founder and CEO of CELUM, Michael has been shaping the digital transformation of marketing and e-commerce for many years. With a background in Media Informatics and deep expertise in digital product communication and brand management, he is widely recognised as a leading voice in forward-looking content strategies and technological innovation.
Take the opportunity to meet Michael in person — whether to discuss the latest digital commerce trends, explore emerging technologies, or simply gain fresh inspiration for the future of marketing.
Alexandra Vetrovsky-Brychta
As Chief Growth Officer at CELUM, Alexandra is responsible for driving expansion and accelerating growth. With extensive experience in SaaS, go-to-market strategy and data-driven scaling, she has a sharp understanding of what makes modern digital marketing succeed.
Take the opportunity to connect with Alexandra — whether to explore the latest AI trends, uncover new growth opportunities, or discuss how to elevate your brand and content operations. An inspiring conversation is guaranteed.
Hannes Kollross
CELUM Account Manager Hannes has managed new projects in the D-A-CH region since 2023, bringing over ten years of experience in marketing and sales for collaboration software. He understands what it takes for teams to work efficiently and make optimal use of content.
Connect with Hannes to discuss your current challenges and goals with Hannes – or simply have a chat over coffee at the show. Just send him an e-mail to hannes.kollross@celum.com, call him on +4366480083158 or book directly by clicking the button below.
CELUM Masterclass
Don’t miss the CELUM Fireside Chat — Tuesday, 23 June 2026, at 10:00 am on Expo Stage 3.
Join the conference
The K5 Conference is organised by K5 GmbH. Please register exclusively via the official conference page, where you will also find full details on the agenda, programme, and participation fees.
