The project integration is customizable to your specific needs. Developed by CELUM.
Empower your brand by enriching product information with multimedia content
Today’s marketers face a user group whose needs, demands and channels change rapidly. In order to address these needs successfully, appealing and consistent corporate communication must be guaranteed across multiple multimedia channels.
CELUM integrated into SAP® Marketing Cloud™ is the pivotal element for providing high quality content tailored to the needs of individual target groups.
The automated extraction of content released within the DAM minimises improper use, duplicates, saves valuable time and maximises user satisfaction through the simple and trouble-free use of media content.