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Blueprint for Success: How Mölnlycke Health Care unlocks the value of CELUM

In this exclusive webinar Anette Zetterquist from Mölnlycke Health Care shares their experiences in integrating the system in their tech stack and using CELUM for Product Content Management. The session provides valuable insights into how Mölnlycke Health Care has achieved a significant return on investment (ROI), improved usability and ensured user satisfaction with CELUM.

Watch the recording

Agenda

  • Welcome and introduction
  • The importance of Product Content Management
  • Achieving Return on Investment (ROI)
  • Overview of CELUM’s integration and functionality within Mölnlycke Health Care
  • Understanding the critical role of  PCM in modern business operations
  • Insight into the organisational structure and support for CELUM
  • Improving usability and ensuring user satisfaction
  • Opportunity for attendees to interact with Anette and ask questions.
  • Closing remarks

What is In there for me?

Don’t miss this opportunity to learn directly from Mölnlycke Health Care’s experience and gain actionable insights on how to maximise the value of CELUM for your organisation.

Anette is happy to answer your questions and exchange experiences, so register now to secure your place!

Speakers

Anette Zetterquist

Anette Zetterquist, Senior Process and Application Specialist PIM-DAM, Global IT at Mölnlycke Health Care, is responsible to drive development and implementation of the global IT strategy including digital vision & mission and digital technology innovations.

Martin Babry

Martin Babry, Chief Marketing Officer at CELUM, is responsible for the global marketing of all products. As an experienced marketer, he knows that content can only develop its full effect if the right experts, processes and tools come together. Otherwise, creating, managing and delivering first-class content can quickly become a mammoth task

About Mölnlycke

Mölnlycke Health Care is a world-leading MedTech company that specialises in innovative solutions for wound care and surgical procedures. Mölnlycke products and solutions are used daily by hospitals, healthcare providers and patients in over 100 countries around the world. Focusing on wound care and surgical procedures, Mölnlycke is organised around four Business Areas – Wound Care, Operating Room Solutions, Gloves and Antiseptics.

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OVERVIEW

Streamlining content creation and management of assets, simplifying online proofing and collaboration, to facilitate a content exploration experience that wows your audiences.

Asset 20
Why CELUM

A platform for global brands to manage their digital content, deliver omnichannel, personalised marketing strategies, and overcome complexity in product assets, audiences, integrations and more.

Products
High-End Digital Asset Management

Specialised in mastering the complexity of assets, audiences, integrations and more.

Product Content Management

Centralise, connect, manage in bulk product assets.

Creative Content Collaboration

Give concise feedback. Create workflows. Collaborate efficiently.

Integrations

100+ applications and extensions accessible via integrations.