Comply with the EU AI Act and other relevant regulations

In 2026, content compliance is becoming a company-wide business risk. The EU AI Act, accessibility requirements and copyright disclosure obligations are converging, all demanding greater transparency, traceability and control across content processes.

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The Challenge

Breaches of the EU AI Act can result in fines of up to €15 million or 3% of a company’s worldwide annual turnover. Responsibility therefore extends far beyond Marketing and Content teams, affecting the entire organisation – from Legal and Compliance to IT and executive management.

The Relevant Regulations

EU AI Act

AI-generated and AI-manipulated content must be correctly labelled and managed in a traceable way.

Accessibility

Digital content and services must be accessible to everyone.

Copyright

Rights, creators and asset usage must be transparently documented and disclosed.

What connects all three: without centralised metadata, clear rights information and documented approvals, companies may lack the crucial evidence they need when it matters. A modern content supply chain and an AI content system of record are therefore becoming the foundation of company-wide Content Compliance.

How CELUM helps

Ensure there is an auditable trace on human content proofing

Tag AI-generated assets and expose information on front-ends

Read out and process C2PA information automatically

See CELUM in Action

Learn more what CELUM can do for you. Take a deeper dive into the features and get answers to all your questions.