Meet the CELUM C-Level Management at booth E011a @DMEXCO in Cologne

AI, CELUM and You – Webinar

How AI in CELUM helps improve metadata quality, support compliance and streamline content operations

Watch the recording

From AI-generated content to accessibility and usage rights, new requirements such as the EU AI Act are putting metadata quality and content governance in the spotlight.

Watch the webinar and discover how CELUM’s latest AI capabilities can help you improve metadata, increase transparency and strengthen compliance across your digital assets.

About the webinar

 

AI is changing the way brand and marketing departments are working. AI helps making content operations faster – but it is also raising the stakes for how digital assets are managed.

The EU AI Act, accessibility requirements and copyright law all demand greater transparency around content: how an asset was created, which rights apply, whether the required information is available, and who reviewed and approved it. And the risks are real: breaches of the EU AI Act can result in fines of up to €15 million or 3% of worldwide annual turnover, while accessibility violations can lead to further penalties under national legislation.

The good news: much of what you need starts with something you already manage in CELUM – your content and its metadata.

In this webinar, Reinhard Eisl, Senior Product Manager at CELUM, will show you how the latest AI capabilities in CELUM can help you

  • improve metadata quality,
  • create greater transparency around your assets and
  • strengthen your compliance processes.

What you’ll take away

EU AI Act: Knowledge on how CELUM helps you keep track of AI-related content information and maintain traceable review and approval processes.

Accessibility: An understanding about how AI-powered content descriptions and structured metadata can support accessible content – while improving your metadata quality at the same time.

Copyright & usage rights: How keeping creators, rights, licences and usage information connected to your assets helps reduce risk.

Beyond compliance: What else you can do with the latest CELUM AI capabilities to make your everyday content operations smarter.

Speakers

Reinhard Eisl

Based on his experience as a digital content creator, Reinhard has developed into an expert in the areas of creative workflows, enterprise content management and product experience over the past 18 years.
Today, he always focuses on the user and is responsible for the CELUM Content product management.

Reinhard Eisl, Senior Product Manager at CELUM

Stefanie Kehrer

Stefanie is responsible for expanding the CELUM partner ecosystem as Partner Acquisition & Enablement Manager. With around ten years of experience in partner sales, she supports partners in developing their portfolio around CELUM. Through open, proactive communication, she ensures that partners are always well informed.

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