Digital Marketing Trend 2022: Content Supply Chain

CELUM’s new online series provides you with monthly expert knowledge from a variety of disciplines. Our guests talk about the latest topics in their respective area of expertise.

Exclusive know-how that you can really benefit from, presented in a compact and enjoyable way.

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Speakers

Michael J. Kräftner

Founder and CEO
CELUM

Michael J. Kraeftner_Founder and CEO - CELUM

Roman Leeb

Head of Marketing & Communications
CELUM

About this Webinar

We kick off the “CELUM Exclusive Insights” with a look at one of THE marketing trends 2022:
The Content Supply Chain.

Michael Kräftner, founder and CEO of CELUM, explains why the Content Supply Chain is so important – not only for marketing but for the success of the entire company.

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OVERVIEW

Streamlining content creation and management of assets, simplifying online proofing and collaboration, to facilitate a content exploration experience that wows your audiences.

Asset 20
Why CELUM

A platform for global brands to manage their digital content, deliver omnichannel, personalised marketing strategies, and overcome complexity in product assets, audiences, integrations and more.

Functionalities
Digital Asset Management

Specialised in mastering complexity of assets, audiences, integrations and more.

Product Content Management

Centralise, connect, manage in bulk product assets.

Portals

Create composable content components and portals.

Online Proofing

Give concise feedback. Create workflows. Collaborate efficiently.

Mobile & Drive App

On-the-go content access with Mobile App. GDPR-compliant file, sync & share with Drive.

Integrations

100+ applications and extensions accessible via integrations.