State of Brand Management Tools 2024

Strategy Summit B2B Marekting & E-Commerce with CELUM

B2b Marketing Conference

13. and 14. June 2023
Hotel Palace Berlin, Budapester Str. 45, Berlin, Germany

What makes project networks’ Strategy Summits stand out is the focus placed on exchanging ideas with peers and establishing business contacts. For this purpose, all participants have access to both a dedicated platform and the personal pn exclusive service, which enables conference participants to engage in focused dialog with selected solution partners and other business decision-makers.

About the Strategy Summit

Digitisation, sustainability, shortage of skilled workers – the challenges for digital business are as diverse as they are critical to success. In addition to perennial issues such as the implementation of a comprehensive digital customer journey, there are constantly more topics that require new solutions. E-commerce, marketing and digital sales must therefore drive the transformation even faster. With a digital-first strategy that breaks down existing silos and actually implements customer centricity.

How does smooth multichannel communication work? How can personalised content be distributed via the right channel? These are just some of the questions that will be answered during the strategy summit.

Key Topics

  • Data Driven Business
  • Product & Customer Data Management
  • Omnichannel Orchestration
  • Retailer Integration
  • Digital Lead Generation
  • Marketing & Sales Automation
  • Digital Buyer Journey & Customer Experience
  • Composable & Headless Commerce
  • Digital Ecosystems
  • Sustainability in marketing

Meet CELUM

Marcus Messner and Sverre Losnedal-Øye are looking forward to meeting you at the  summit in Berlin. If you would like to arrange a meeting with them in advance, please send an email with your proposed meeting date directly to Marcus (marcus.messner@celum.com) or Sverre (sverre.losnedal-oye@celum.com). They will then get back to you. 

Marcus Messner

Marcus Messner joined CELUM in 2022 as Account Executive New Business, responsible for business development in the DACH region. With over 20 years of experience in marketing and sales in the IT and software industry, Marcus has extensive expertise in complex BPO projects, as well as ERP, PIM and customer experience projects in the SAP CX segment.

Sverre Losnedal-Øye

As Account Executive, Sverre Losnedal-Øye helps CELUM customers in the German-speaking market create a customized content supply chain that gives them the upper hand in today’s fast-paced digital environment. He ensures that users are put at the center of all digitization efforts to optimize their potential.
With several years of sales experience in various industries, Sverre understands the different customer needs when it comes to enterprise digitization.

Sign up for the conference

The Strategy Summit is organized by project networks GmbH. Registration is therefore only possible via the official conference website. Please find all information about the conference schedule and program as well as the costs for the participation there as well.

 

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OVERVIEW

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Why CELUM

A platform for global brands to manage their digital content, deliver omnichannel, personalised marketing strategies, and overcome complexity in product assets, audiences, integrations and more.

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High-End Digital Asset Management

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Give concise feedback. Create workflows. Collaborate efficiently.

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