State of Brand Management Tools 2024

STIBO STEP

Enrich your STIBO products automatically with assets and media content managed in the CELUM content supply chain management platform.
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Enrich your stibo products automatically with CELUM managed assets and media content

The integration into STIBO SYSTEMS PIM automatically synchronises asset and product data bidirectionally. The synchronisation happens regularly, and updates are reflected. 

The STIBO STEP integration gives you full control over product and asset information and ensures brand consistency over all channels. Moreover, the integration minimises your workload, prevents manual errors, and vitalises your content and product supply chain. 

STIBO SYSTEMS product master data management is a leading system in the PIM market. The capabilities range from product data management, to enrichment, to distribution.

The integration is immediately applicable. Developed by hoerl.

benefits

SAVE TIME AND MANPOWER
The automated bidirectional synchronisation of content and metadata leads to enormous time and labor savings.

COMPLIANCE WITH GDPR
Automatic metadata synchronisation helps you to ensure all GDPR requirements. 

GUARANTEED UP-TO-DATE DATA
Automated uploading and updating of assets, as well as binary data, guarantee the up-to-date presentation of your products. 

CONTROL THROUGH STEP STANDARDS
The integration is flexibly adaptable to the STIBO STEP data model and processes through connection via IIEP & OIEP as well as the use of STEP-XML as exchange format.

use cases

METADATA & PUBLIC URLS

All necessary metadata is automatically transferred from CELUM to STIBO STEP. The relevant information is automatically available and can also be used on the product itself via the automatism.

If you transfer a publicly available CDN URL to STIBO STEP, it can be used in the PIM. You save storage space because a thumbnail is transmitted for the asset preview in the PIM.

APPROVAL OF NEW ASSET VERSIONS IN STIBO STEP

After a transfer from CELUM to STIBO STEP, the STEP ID is automatically stored in CELUM. As soon as a new asset version is transferred from CELUM to STIBO STEP, this version must also be released in STIBO STEP. This prevents image versions that have already been published from being accidentally overwritten.

See the STIBO STEP integration in action

See how CELUM seamlessly works with STIBO STEP.
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OVERVIEW

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