State of Brand Management Tools 2024

hoerl Information Management


Since 2014, we enjoy a strong partnership with CELUM. Since then we have successfully implemented more than 10 CELUM implementation projects. Numerous customer projects have resulted in our own CELUM Marketplace products such as “Face Recognition for CELUM” and customer-specific developments such as PIM connectors, InDesign plug-ins, various importers and exporters, etc., from which you can also benefit.

Our certified and experienced CELUM DAM team consists of 4 consultants and 3 developers and is continuously being trained. As an experienced partner for digital change, we stand for highest customer satisfaction and as a guarantee for performance and solutions.

Your contact at hoerl

Thomas Hoerl

Director and Owner
Tel: +49 711 933 42 52 – 12

Thomas Hoerl, CEO

Streamlining content creation and management of assets, simplifying online proofing and collaboration, to facilitate a content exploration experience that wows your audiences.

Asset 20

A platform for global brands to manage their digital content, deliver omnichannel, personalised marketing strategies, and overcome complexity in product assets, audiences, integrations and more.

High-End Digital Asset Management

Specialised in mastering the complexity of assets, audiences, integrations and more.

Product Content Management

Centralise, connect, manage in bulk product assets.

Creative Content Collaboration

Give concise feedback. Create workflows. Collaborate efficiently.


100+ applications and extensions accessible via integrations.