Challenge

Manage brands and their stories

Build brand equity – tell your brand story to inspire employees, ecosystem and, most importantly, customers.

The Challenge

Your brand story deserves to be told like Coca Cola or Red Bull, but your budget is missing a zero… or five. You need to explain the story behind your brand as much as you need to explain the application of branding features. And above all, you want to empower brand users to achieve as much as possible without compromising brand consistency. All of this for perhaps not one, but a dozen brands.

Our Solution

Turn your people into brand ambassadors.

Give people an easy way to learn about your brand story and tools to apply your brand features to the content they need – always on brand.

Explain once, use often.

Build beautiful, intuitive brand guidelines with just a few clicks and ensure that creative partners use your branding features as intended.

Inject employer branding into your company’s business DNA.

Provide a place for your employees to learn about your brand story and share it with their colleagues, friends and families, in any language they need.

Reach out and let your brand story run free.

Create press and media portals for your entire organisation or just a single event in minutes – build meaningful relationships with press, media and influencers on any channel.

See CELUM in Action

Learn more what CELUM can do for you. Take a deeper dive into the features and get answers to all your questions.

what our customers say about us

The direct and cooperative partnership with CELUM has helped us to digitalize our processes even further. In doing so, we could greatly increase employee satisfaction and significantly improve our time-to-market.

Dominik Wollenschein

Senior Consultant, Architecture Management

“With CELUM Product Content Management, we have a central platform for all product-related content. This allows us to create high-quality product catalogues, which serve as the basis for our online presence.“

Christoph Keller

Corporate Program & Project Manager

CELUM is our web-based single source of truth, and with its APIs we were able to build realtime automated integrations into other Sartorius platforms like our website sartorius.com, our eShop and the PIM system.

Franziska Lis

Product Owner eBusiness Platforms

Based on reviews on

Rated 4.5 out of 5