We did it! The CELUMIUM 2021 took place as a hybrid event – on-site in our campus in Linz and as an online conference.
With insightful sessions from customers such as Transa Backpacking, Bauhaus, and GROHE, expert keynotes by Markus Petzl and Prof. Dr. Rainer Fuchs, and deep-dive masterclasses, the conference was a huge success!
We’d like thank all of our speakers for their contribution, our on-site guests for making the “real” conference the great experience it turned out to be, and our remote guests for taking the time to join us online!
If you missed a session or could not attend the conference at all – no problem. We recorded all the keynotes and are happy to share them with you here on our website.
watch the CONFERENCE
The CELUMIUM 2021 was all about establishing powerful content supply chains! Learn how to best leverage visual product content for creating immersive digital experiences that help you to stand out from your competition!
- Make. Content. Work. – Michael J. Kräftner (CELUM)
- Value creation by leveraging product related data and assets. – Prof. Dr. Rainer Fuchs (ZHAW) & Michael Meier (Transa Backpacking)
- Disruptive Innovation in Challenging Times. – Markus Petzl (disruptive – beyond your strategy)
- Elevator Pitches #1 from our partners
- Future.Content.Work – Horst Huber (Werk II)
- One. DAM. – Efficiently maintain and provide media assets for BAUHAUS online shops globally with CELUM – Markus Hartmann (BAHAG AG / BAUHAUS)
- Elevator Pitches #2 from our partners
- Journey to a global Marketing & Distribution Hub – Oliver Häuser (DAM United)
- Content. Work. Done. – Filling your CELUM with great stuff from everywhere. – Alexander Karst (Die Bildbeschaffer)
- Content & the Experience “Endgame” – Peter Lehre (CELUM)
watch the Masterclasses
Our deep-dive Masterclasses really rounded off the CELUMIUM 2021 Summer Edition. Lots of product updates, new features, invaluable best practices and How-To’s – watch our Masterclasses re-live now!
- Frontify and CELUM – How Brand and Content really works better together – and how you will benefit. – Melanie Schedl (CELUM) & Samuel Siegfried (Frontify)
- How to modernize your DAM – Daniel Gussner & Reinhard Eisl (both CELUM)
- CELUM and CMS – How to eliminate island solutions and achieve end-to-end business processes – Johannes Tappmeier (comspace) & Florian Hiegelsberger (CELUM)
- CELUM and PIM – How valuable product content is used in the entire product lifecycle using CELUM and PIM – Patrick Stephan (novomind), Michael Degiampietro (brix) & Georg Payreder (CELUM)
- CELUM 360° view on content – Create, manage & route – how to cover your entire content lifecycle with one tool – Michael J. Kräftner (CELUM)
- Upgrade to Nova UI – all you need to know – Reinhard Eisl (CELUM)