Tailored Audience Frontends

Provide high-performance, tailored content and excite your audiences

Easily create brand guidelines and showcase your product portfolio assets to specific target groups to optimise content encounters. Wow content-starved audiences with exceptional content experiences.

User experience above all – on any device

Create stunning gateways to the right content at the right time, optimised for any device. Empower salespeople on their tablets and savvy PR professionals on their mobiles whenever they need content.

The most user-friendly frontend editor

Choose from pre-designed themes that represent your brand. Start building your page layout with simple elements and customise your portal to suit your needs.

Widget Flexibility

Widgets allow different content elements to be easily placed as needed and ensure standardised frontend behaviour – but above all, they offer flexibility and unmatched speed in creating frontends. Customers and partners can also create custom widgets to enable unique capabilities.

A Frontend for Every Audience

Pre-defined target groups can easily access, search, select sizes, and download the content you have curated for them – all while you maintain control over who sees what. This means you can finally create content experiences that are perfectly tailored to each target group.

Understand Content Impact

Leverage web experience-level analytics to identify top-performing brand content, understand your audience, and make strategic adjustments to better align with your brand goals.

EXAMPLE OF TAILORED FRONTENDS

Manufacturing Frontend

What our customers say about us

“With CELUM Product Content Management, we have a central platform for all product-related content. This allows us to create high-quality product catalogues, which serve as the basis for our online presence.“

Christoph Keller

Corporate Program & Project Manager

“With the NovaUI, CELUM has achieved a great success, especially in the area of usability. Acceptance among both editors and users is high.”

Torsten Mühlhoff

Corporate Projects

Thanks to the integration of CELUM, a central content hub for the RM Group was established across company boundaries and our content supply chain was optimized.

Werner Ammerer

Head of Global Marketing

“Thanks to CELUM, we could save time and money by optimizing the usage of assets across the content lifecycle. We have a clear overview and employees love how easy it is!”

Mia Rasmussen

Senior Product Owner, DAM

“CELUM Portals empower us to deliver customised content to stakeholders through multiple channels. Every day, our sales teams in 13 subsidiaries and 16,000 retailers worldwide profit from these benefits. This saves us valuable time and enhances our sales activities.”